Why Travel Is The Ultimate Gift

We’ve all been there. We’ve braved Black Friday crowds to snag the newest iPhone for our tech-obsessed teenager. We’ve scoured Cyber Monday sales trying to find something, anything, to give our notoriously hard-to-shop-for parents.

What if one gift could check nearly every box on your list while delivering joy, adventure, and priceless memories tied together with a bow?

Give your loved ones the ultimate gift: travel. Whether you’re surprising them with a fully planned trip of a lifetime or a gift certificate to chart your adventure together, the gift of travel is guaranteed to bring a smile to their face.

Here are a few items on our list that we’re swapping out when adding travel to our shopping cart.

Instead of fresh-off-the-runway fashion, give the gift of confidence.

We won’t deny the obvious. A Bottega Veneta bag will add a little pep to anyone’s step. But not even Manolo Blahnik himself could instill the type of confidence that comes with experiencing new places, new cultures, and new perspectives. It may seem cliche, but travel is just as much about discovering the world as it is discovering ourselves.

Instead of Pinterest-worthy home finds, give the gift of memories.

A great piece of art or a well-curated coffee table book collection will definitely get the conversation going, but will we still be talking about the delicious Lafco candle we got one Christmas for years to come? Likely not. But, one thing we can never stop talking about are our favorite travel tales. Travel creates moments that gift us with precious memories that last a lifetime.

Instead of the latest gizmos and gadgets, give the gift of quality time.

Thanks to technology it’s easier than ever to stay in touch with the ones we love, and nothing gives us more delight than watching our grandparents answer every FaceTime like it’s their first. But travel gives us the rare opportunity to spend quality time together away from the routine of daily life. Seeing the world together creates lasting connections and shared stories that become a source of joy and nostalgia for years to come.